Abundant Natural Health’s (Abundant) parent company, Abundant Produce, is Australia’s only ASX listed (ABT) hybrid plant breeder, dedicated to transforming Australia’s world class agri-science research into commercially valuable intellectual property.
In collaboration with the University of Sydney’s Plant Breeding Institute, they take advantage of new research in molecular biology, plant pathology, agronomy and chemistry to create novel varieties of high-value food crops, particularly greenhouse vegetables, and botanically active extracts for the cosmetic and nutraceutical industries.
Abundant Produce breeds plants and seeds for better yield, disease resistance, temperature, tolerance, taste, texture, colour and shape—all without artificial genetic modification. They particularly focus on developing plants which produce high yields of high quality vegetables in sub optimal conditions – temperature extremes, soil quality and water scarcity. They distil Australian intellectual property into hardy seeds and export them far and wide, opening up new countries to horticultural production and helping them to meet a burgeoning world demand for healthy, fresh fruits and vegetables.
It was this powerful research which led to Abundant identifying elevated concentrations of lycopene, a powerful antioxidant, in Abundant Produce tomatoes. Realising that they had created something very special, they teamed up with UNSW to adapt their Supercritical Fluid Extraction process to extract the active lycopene in its purest and most active form and the rest as they say is history.
Abundant Natural Health was born and their first skincare product was launched in April 2017; Daily Face Cream - part of the Lycopene Face Range. Abundant Natural Health was born and their first skincare product was launched in April 2017; Daily Face Cream - part of the Lycopene Face Range. Their Lips Alive lip balm and Eyes Alive eye cream have since been added to the range – both containing high concentrations of lycopene.
Additional products in Abundant Natural Health’s inaugural line will follow, leveraging different but equally innovative, active and impactful ingredients.
As scientists first and foremost, Abundant Produce’s mission is simple – to employ cutting edge techniques and to push boundaries and ways of thinking; to continually investigate the fruits and vegetables that they produce to discover new active botanicals. They’re revolutionising skincare and there are exciting times ahead.